Ensuring Great Customer Service: Understand the importance of ...

By Nicole Attias

Any role involving servicing customers face-to-face and/or answering their incoming phone calls will be extremely important, as it is the front line of the business and the customer?s first point of contact. If the customer enjoys the experience, it reinforces a good feeling about the franchise as a whole. If, on the other hand, the customer dislikes how he/she is treated, a negative feeling is associated with the brand.

Customers remember how they feel when dealing with a company. Thus, the customer service representative?s (CSR?s) job is to make them feel important and valued during every interaction. And this job is a demanding one, requiring a lot of patience, especially when problems arise. For this reason, not everyone makes a great CSR.

Read the full article: The Toughest Part of Your Job: Ensuring Great Customer Service

Source: http://www.franchiseinfo.ca/fyi/business-services/2012/10/ensuring-great-customer-service-understand-the-importance-of-your-role/

brian dunn vin scully petrino fired george zimmerman charged tony romo big sean sherri shepherd